A. Should it try to develop new followers from those who happen
to wander in? Provide number-crunching (stats, etc.) for the
hard core? Both?
B. Should it be a marketing tool or a reference book?
C. Given that resources are so severely pinched, how much effort should be placed there at all?
D. Are there enough visitors to justify website expansion, or are they already just 'preaching to the choir'?
What do you think? Does it not matter at all, or are real opportunities being wasted?